FTC’s Native Advertising Guidance: What You Need to Know

Broadcast Date: Friday, December 16, 2016 from 12:00 pm to 2:00 pm (ET)
intellectual property protection law
Laura M. Sullivan
William I. Rothbard
Alexis E. Payne


About Federal Trade Commission

Website: https://www.ftc.gov/

About Law Offices of William I. Rothbard

Website: https://www.ftcadlaw.com/

About Partridge Partners

Partridge Partners combines big firm experience with boutique attention and personal, customized service based on decades of experience protecting some of the most valuable IP assets in the world.   In addition to our IP capabilities, we regularly advise clients on advertising and marketing legal issues.  We have extensive experience advising clients on all areas of advertising, including claim substantiation and comparative advertising disputes before the National Advertising Division and the National Advertising Review Board, as well as in federal court.  And we regularly assist clients with all forms of promotions, ranging from basic offline sweepstakes to user-generated contests run over various social media channels, including implicated music licensing, IP, publicity rights, and mobile marketing issues. 

Website: https://partridge.partners/